About Mainstay Partners
Mainstay Partners is a leader in measuring and communicating the value of technology investments. For the last decade, we have partnered with some of the most successful companies in the world, delivering more than 300 fact-based business assessments of technology solutions in a broad range of industries and markets worldwide.
Making technology
investments count
Leveraging this deep experience, Mainstay offers a spectrum of services that help organizations become more competitive and thrive in today's challenging environment. And we are vendor independent, so you can depend on the objectivity of our research and the integrity of our advice. Whether you're a technology provider or a business that depends on technology to succeed, Mainstay is ready to take your business to the next level. Contact us to learn how
Our Values
Most technology advisory firms offer the same kinds of services and people. What makes Mainstay Partners different? Our customers say it's our independence, our broad industry experience, and our unwavering focus on results. Our business is based on a core set of principles:
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Vendor Independence
We are 100% independent and vendor-neutral, so you can trust the objectivity of our research and insights.
Focus on Value
We believe that every technology investment should add value to the business, so we specialize in measuring and communicating that value.
Experience Counts
We staff our engagements with skilled, time-tested professionals, including senior IT executives, consultants and auditors.
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Facts First
Our work is trusted because it's based on facts, not opinion—as evidenced by the 2,500 business metrics we've compiled from more than 300 technology assessments. executives, consultants and auditors.
Results Delivered
Our work isn't finished until we deliver results that satisfy our customers. Investment should add value to the business, so we specialize in measuring and communicating that value smart sourcing strategies.
Management Team[show]
Amir Hartman
Co-founder and Managing Director
An authority on corporate and technology transformations, Amir Hartman is an international bestselling author and advisor to leading global businesses. Mr. Hartman is on the faculty at both Columbia's Graduate School of Business and Berkeley's Haas School of Business. A frequent speaker at business leader forums, he is the author of several influential books, most recently Ruthless Execution: What Business Leaders Do When Their Companies Hit the Wall. Prior to forming Mainstay Partners, Mr. Hartman served as managing director for Cisco System's Corporate Internet Strategy and the Internet Business Solutions Group. In this role he was responsible for shaping Cisco's Internet business strategy and advising key customers on Web strategies.
Craig LeGrande
Co-founder and Managing Director
Craig LeGrande has served as senior advisor to leading companies in the automotive, retail and high technology industries, helping them identify new market opportunities and develop effective capital investment strategies. The author of more than a hundred case studies and research papers for high-technology leaders such as Oracle, SAP, EDS, BearingPoint, EMC, and Network Appliance, Mr. LeGrande is an expert at proving business value by means of objective, quantitative evidence and analysis. Prior to forming Mainstay Partners, Mr. LeGrande worked in Cisco's Internet Business Solutions Group and Accenture's Strategic Services group. He received an MBA from the Tuck School of Business at Dartmouth College and a BS in Electrical Engineering with Honors.
Attie Vandermerwe
Director
Attie Vandermerwe brings almost 20 years of senior experience in financial management, strategic planning and accounting at global Fortune 500 companies including Volkswagen, Cadbury Schweppes, Office Depot and BDO Seidman. At Mainstay, he focuses on quantifying the business value of technology solutions and helps clients build innovative business strategies. Mr. Vandermerwe balances his deep financial, accounting and business acumen with practical technology and ERP implementation experience. He earned a BS in finance and accounting and is a CPA, Chartered Management Accountant (CiMA), and Chartered Accountant (SA).
L. Venkatraman
Director
L. Venkatraman (LV) brings rich and multi-faceted IT experience to Mainstay Partners. Prior to joining the team, he was vice president at Satyam Computer Services, where he managed a portfolio of strategic businesses. Mr. Venkatraman took a cross-functional path to leadership, with extensive experience in program execution, management consulting, competency building and business development. With a strong enterprise solutions and IT outsourcing focus, Mr. Venkatraman has worked in various capacities with senior business and IT leaders in a number of Fortune 500 companies. He has an MBA in Marketing and a BS in Engineering.
Consulting Team[show]
Rob Bracken
Communications Manager
Rob joined the Mainstay team from Oracle, where he wrote and edited numerous customer case studies and white papers and oversaw global content standards and processes. Previously, he worked as a senior writer for Evolve Software and for Exceed Inc., a marketing communications agency serving Fortune 500 clients. Rob holds a masters degree in English from the University of Missouri, and a bachelors degree in Economics from the University of Tulsa.
Debora Lee
Consultant
Debora joins Mainstay Partners as a Consultant. Prior to joining the team, her principle roles include extensive valuation analysis, financial modeling, creating industry overviews, pitch proposals, at Fortune 100 firms. Debora holds a Bachelor of Science degree in Political Science, graduating with Honors at the University of California, Berkeley.
Bryan Meyer
Senior Manager
Bryan joins Mainstay Partners as a Senior Manager bringing almost a decade of experience in software development, product management, hardware sales, and financial modeling, at Fortune 500 firms. His principal roles include managing business relationships and cultivating new offerings. He received an MBA focused on Finance and Entrepreurial Studies from UCLA Anderson School of Management, and an MS and BS in Electrical and Computer Engineering from Carnegie Mellon University, graduating with College and University Honors.
Ashwin Prasad
Consulting Analyst
Ashwin is a Consulting Analyst intern at Mainstay Partners focusing on creating business value cases, customer success stories, and ROI assessments for leading high tech vendors, including Oracle, Cisco, and EDS. Ashwin holds a Bachelors of Science degree in Computer Science and is currently pursuing his Master's Degree in Management Information Systems.
ROI Resource Partners
Emily Mott Chalmers
Ann Dunphy
Tom Idlema
Ann Smith
Whitney Wood
Advisory Team[show]
Vernon Altman
Vernon Altman is a director of Bain & Company and a member of its board of directors. Mr. Altman joined Bain at its founding in 1973 and is Bain's senior partner. Currently, he focuses his practice on the Internet economy, technology, telecommunications, consumer products and retailing. Mr. Altman leads Bain's full potential transformation and e-business practice, helping companies exploit Internet-driven productivity and transformational opportunities. Mr. Altman serves on the boards of KQED, the San Francisco Bay Area Council, the California Business Roundtable and the California Chamber of Commerce. Mr. Altman received master's degree in electrical engineering from the Massachusetts Institute of Technology, and a master's in management from MIT's Sloan School.
Deborah Eastman
For more than 30 years, Ms. Eastman has been breaking new ground, serving as technology evangelist and change agent while collaborating with clients to ensure business success. Currently, she is the chief marketing officer for Satmetrix, where she is responsible for global messaging and brand management. Previously, Ms. Eastman served as managing principal of Windward Solutions, a professional services firm providing consulting services to technology and services organizations. Before that, she was chief marketing officer for Biz360 and vice president and managing director for BearingPoint, where she held a number of global leadership positions in marketing, global accounts and strategic partnership development.
Vijay Govindarajan
Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business, and director of the William F. Achtmeyer Center for Global Leadership, Tuck School of Business Administration, Dartmouth College. His area of expertise is business strategy with particular emphasis on strategic innovation, industry transformation, and global strategy and organization. Dr. Govindarajan was ranked by the Management International Review as one of the "Top 20 North American Superstars" for research in strategy and organization. Dr. Govindarajan has been a consultant to global corporations and keynote speaker at Business Week CEO Forum, the Economist Conference, and the Human Resource Planning Society National Conference. He received a PhD and MBA from Harvard Business School.
Larry Kittleberger
Larry Kittleberger is senior vice president, administration and chief information officer of Honeywell International. In this position he oversees the company's digitization efforts and its worldwide information technology organization. Prior to joining Honeywell in 2001, Mr. Kittleberger served as chief information officer for Lucent Technologies, where he was responsible for global information systems, information systems architecture and supply chain strategy. Before that, he served as chief information officer for AlliedSignal Inc., where he established the company's first global communications network. Mr Kittleberger earned a bachelor's degree in computer science from Pennsylvania State University and a MBA in finance and quantitative analysis from Old Dominion University.
Patricia B. Morrison
Patty Morrison is chief information officer at Cardinal Health Inc., a $91 billion, global company serving the health care industry. Prior to joining Cardinal Health, Ms. Morrison was vice president and chief information officer for Motorola, overseeing a strategic IT transformation in which the company jumped from #46 to a #12 in InformationWeek's list of Top 500 IT Innovators. Previously, Morrison served as chief information officer of Office Depot and Quaker Oats Company, where she oversaw Quaker's systems integration with PepsiCo. She earned a BA in mathematics from Miami University, graduating summa cum laude. She serves on the boards of the Chicago Symphony Orchestra, the Lyric Opera of Chicago and Jo-Ann Stores, Inc., where she chairs the board's governance committee.
Testimonials
"Mainstay is our premier partner in providing fact-based proof points on the value Oracle solutions deliver to our customers."
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Global Client Engagements
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"Ruthless Execution"

Buy BookVisit the official Ruthless Execution web site
An excerpt from the introduction: "Today's business leaders need a radically different skill from their recent predecessors: they must know how to know how to manage through adversity while preparing their companies for a new rebirth of success. In "Ruthless Execution", Amir Hartman identifies the central ingredients that help certain business leaders break through the wall and thrive. "Ruthless Execution" shows how to instill these ingredients in your organization.
"NetReady"

Buy BookAmir Hartman's best selling book on managing in the new economy. "Net Ready" is available in hard cover and digital formats.
"The Search for Digital Excellence"

Buy BookAmir Hartman's first book, "The Search for Digital Excellence", takes on the nuts and bolts of electronic commerce—how it can be used to attract and keep customers and how it can benefit the company that uses it. A key point of the book is one that should not come as a shock to anyone who understands any form of business, but that many—if not most—Web practitioners tend to forget: e-commerce success—let alone excellence—is not a matter of technology. It's a matter of building worthwhile relationships within the company and between the company and its customers.
